Webinar presentation for SMPS Southeast Regional Conference

Recently, I had the pleasure of presenting “Charting a Course in Change Management” with Courtney Kearney for The Society of Marketing Professional Services Southeast Regional Conference.In the presentation, we outlined Dr. Kotter’s 8-Step Process for Change Management. I had presented this topic with Courtney about 6 months ago at a Zweig Conference in Las Vegas. It’s amazing how much can change in such a short time. During our initial presentation, Covid-19 wasn’t even on the radar. When we were addressing questions from the audience, they focused mainly on how to handle implementing technological changes to accommodate growth in an expanding market. Now, our presentation featured questions from the audience on how to manage changes forced on our business based on a global pandemic. Although change is the only constant, why does it still feel so hard even with the small changes? Why do we resist something that is so natural? Even though I’d like to think of myself as someone who can handle change well, Covid-19 has taught me that I still have so much to learn. If you’re curious to hear more about change management, please check out the presentation that Courtney and I gave on July 10, 2020.

Previous ArticleNext Article

Collaborating for Success

In school, I always struggled with the team project. The idea of collaborating with others and creating a plan for creating the work always seemed to lend itself to a lot of vague discussions followed by one person doing the heavy lifting to get the project across the finish line. In my career, I’ve learned that essentially most of my work life is one big group project. I’m sure we’ve all worked on projects with colleagues that go well and then we’ve worked on some projects that just can never get going or get finished. What are the key features of a successful collaboration versus an unsuccessful one? 

Trust

At the core of a positive collaborative experience is trust. If your team trusts each other, it really does enhance the communication process. In Franklin Covey’s book The Speed of Trust, Covey describes in great detail the benefits of working in a high-trust environment. A few of these benefits include decisions being made faster and the outcomes of these collaborative efforts are more impactful. 

Clarity

What is the purpose of your project or collaborative effort? Is there a specific time when the purpose or objective needs to be completed? Collaborative endeavors that seem to drag on are usually lacking in a clear purpose and a deadline hasn’t been agreed upon. If these two items are taken care of right at the beginning of a project, the team has a better chance of success. Also, each team member should have a clear idea of their purpose for being on the project as well as what is expected 

A Conflict Management Strategy

When collaborating with others, differences of opinion are bound to happen, and having a strategy for managing conflict is helpful to continue to move forward. The first step in managing conflict is to accept it’s happening. If a team tries to ignore the fact there is an issue, this is only going to break any trust within the team that has already been established. Direct communication is generally best between those team members that might be experiencing conflicting views.

Summary

Collaboration is essential in the workplace. As long as teams focus on supporting a high-trust environment, having a clear focus and deadline, and a strategy for managing conflict, any collaborative endeavor can be successful.